Category: About FloBeds

02 Jan

Otsuchi

Otsuchi

These are gifts the Turner family has received from our friends in Otsuchi. Sadly, many of these friends perished in the Tsunami.

Today, April 1, 2011 is First Friday in Fort Bragg. Merchants have put up Otsuchi Displays and are donating a percentage of sales to the Otsuchi Recovery Fund. As of yesterday, we had raised over $50,000.

FloBeds is donating 20% of First Friday Sales (today)
and 10% of our sales from April 2nd to April 10th.

ChoCho-sans (Mayors)

Mayor Yamazaki and I plant Redwoods that were a gift from Fort Bragg to Otsuchi.

Otsuchi Kids Help

Otsuchi School Children help Anne and I plant more trees.

Otsuchi Town

View of Otsuchi from old Samurai Castle in 2005

after

Otsuchi Temple

otsuchi town

Otsuchi City Hall

City Hall destroyed

goodbye in 2005

Saying good bye outside City Hall in 2005

Mayors sign sister city agreement

Mayor Yamazaki and Mayor Turner sign Sister City Agreement October 18, 2005

Sister Cities Otsuchi Fort Bragg

31 Dec

Bed in a box vs Bed in Boxes?

Buying a Mattress Online Was Easy
Now, About the Return

Web-based mattress retailers vow they’ll take the product back if it flunks a comfy-sleep test. And they do, but it’s not simple.

Your Money By RON LIEBER SEPT. 16, 2016 Here is your mattress shopping bill of rights, 2016 edition:

  • You are entitled to a multiple-night sleep test in your home.
  • Returns should be free.
  • Getting rid of the mattress should not require turning back flips and begging.

In recent years, a number of new companies, including Casper, Helix, Leesa, Saatva and Tuft & Needle, have declared that they will abide by these rules. This is great news, assuming they actually follow through. So this summer, I put the five companies to the test by ordering a mattress from each one, then returning them all, just to see how painful the process would be.

Why bother? Let’s begin with something that should have been obvious to mattress retailers decades ago but apparently was not: Buying bedding in a showroom is absurd. Most of us spend a quarter to a third of our lives on mattresses, and they are essential to our physical and mental health. So testing plastic-covered beds while fully clothed, under the florescent lights of a store with a commissioned salesclerk hovering over us, makes no sense whatsoever.

When I made a similar declaration (and conducted a similar test) in The Wall Street Journal in 2004, the process was painful and expensive. I paid several hundred dollars in return and “disposal” fees and spent a lot of time waiting.

Things are better now. All five of the companies I tested charged me nothing for the return. Only Saatva charges any shipping or delivery fee, and its $99 covered three guys showing up at my apartment with a plastic-wrapped mattress and carefully carrying it inside. The other four companies compress their mattresses and cram them into boxes for shipping, though Casper offers free courier delivery of the box in my neighborhood.

I offer no recommendations on comfort. Mattresses are like shoes or bras or chairs in that different people with different bodies will have different needs.

As for the hassle of returning an unwanted mattress, none of the companies flunked the test. Leesa normally requires customers to keep a mattress for at least 30 days before returning it, but it waived that rule when I sent an email questioning the logic of that policy when I knew I didn’t want it anymore.

some of these packaging jobs !#$@
The Times’s Your Money columnist, Ron Lieber, opening the Leesa mattress outside his apartment in Brooklyn. Credit Cole Wilson for The New York Times Saatva sent a crew to pick up its mattress, so there was no trouble there. (And it should have been hassle-free given that it snootily markets its product as a “luxury purchase, unlike other online mattress sellers who stuff their beds in a box and leave it for you to handle.”)

Still, many things happened during the return process that I never could have predicted. It’s not practical for individual consumers to re-compress their beds, shove them in the original boxes and hand them back over to UPS or FedEx, though one early Tuft & Needle customer did manage to box up his mattress for return and stick the company with a $300 shipping bill.

So the surprises began when Casper, Helix and Leesa dispatched the 1-800-Got-Junk truck to fetch my never-been-slept-on bedding. Under normal circumstances, the companies try to find a way to get returned mattresses to a needy person. Helix claims to have 3,000 donation partners in its database.

Like most online sellers, Tuft & Needle compresses the mattresses for shipping. Credit Cole Wilson for The New York Times
Like most online sellers, Tuft & Needle compresses the mattresses for shipping. Credit Cole Wilson for The New York TimesBut when it came to my mattresses, the local Salvation Army truck was booked until October, according to the customer service representatives at Tuft & Needle and Helix who tried to help me before calling in the junk haulers. Bedbug-fearing nonprofit groups and strict New York City regulations pose special challenges for the companies in my area, it turns out.

Evan Cohen, the general manager of the 1-800-Got-Junk franchise that covers Brooklyn, Queens, the Bronx and Staten Island, says that it manages to completely recycle 30 to 40 percent of the mattresses. The other mattresses go to transfer stations, where some parts of them may be recycled before the rest of the material ends up in a landfill.

The potential environmental cost of returns is bad enough. But the companies must also pay 1-800-Got-Junk to haul the mattresses away. Mr. Cohen said that he would charge an individual $118 to haul away an old mattress. Mattress companies that hire the company to handle returned mattresses get a bulk discount.

Saatva guarantees that a local delivery company will bring your mattress. Ours came wrapped in plastic. Credit Cole Wilson for The New York Times
Saatva guarantees that a local delivery company will bring your mattress. Ours came wrapped in plastic. Credit Cole Wilson for The New York Times Still, those costs are high enough on mattresses that ranged from about $550 to about $950 for my full-size models to have the potential to cause serious problems for the companies. David Wolfe, chief executive of Leesa, said he was all for the unalienable right to an in-home trial. “But it’s not going to be helpful for the industry if people start to order multiple mattresses,” he said.

He urged consumers to thoroughly research any mattress purchase before starting an in-home trial. And you can’t blame the guy for not wanting to end up like Zappos, where people frequently order piles of shoes with the intention of keeping just one or two pairs.

All of the companies claim return rates below 10 percent. 1-800-Got-Junk reports having taken in about 9,000 mattresses this year on behalf of the various direct-selling mattress retailers it works with.

tool for opening package
Casper provided a tool to open its mattress. Credit Cole Wilson for The New York Times Tuft & Needle provided the most unusual return experience I’ve ever had as a consumer. Its website promises that “we” will work together to donate a returned mattress. “It’s that easy,” the site reads.

In reality, the company could not find a charity partner near me. So it posed a challenge of sorts. I could find a worthy organization on my own and send Tuft & Needle an ad hoc receipt of sorts, with a signature from the recipient. Failing that, I could give the mattress to a friend or family member in need and provide similar proof. If that didn’t work, I could post a note on Craigslist or Free cycle offering to give the mattress away. And if that wasn’t possible, the junk truck was an option.

Given that the other companies had already told me how hard it was to give a mattress away in New York City, I wasn’t optimistic. But I posted a note on my personal Facebook page, and a friend I’d made years ago and hadn’t seen since popped up to tell me about a sex-trafficking victim her organization was helping. The client had just moved to a new apartment with her family and was sleeping on the floor. Could I help her? And sorry but no, the organization had no moving truck or anything like that.

hex box
Helix claims to have 3,000 donation partners in its database. Credit Cole Wilson for The New York Times Which was how I found myself behind the wheel of a rental van a few nights later with a case manager from Sanctuary for Families, driving to a neighborhood in Queens that the organization asked me not to identify. We hauled the mattress up a narrow flight of stairs and dropped it off for the grateful recipient. “I will be able to sleep happy for once,” she said.

That was a heartwarming and unexpected ending to what was supposed to be a virtual shopping experience, but I need not have left my own apartment. Daehee Park, a co-founder of Tuft & Needle, said that if I had spoken up about the van rental bill and the time-consuming nature of the potential donation, the company might have hired a errand runner from Task rabbit to handle it. “We try to do what we can,” he said.

Like Mr. Wolfe at Leesa, however, he does worry about people abusing their in-home testing privileges (though he declined The New York Times’s offer to pay in full after all, as did the other companies). He and his competitors deserve enormous credit for trying to make free, in-home trials the price of admission for participating in the mattress industry, and all of us should demand the same deal from brick-and-mortar retailers.

So now that the mattress start-ups have proved that they’re serious about real-world sleep tests, please don’t take undue advantage of them. “You can never prevent people from gaming a system,” Mr. Park said.

Ron Lieber

A version of this article appears in print on September 17, 2016, on page B1 of the New York edition with the headline: A Mattress That’s Just Right.

Often imitated, never duplicated–
Buying a mattress online, getting it just right. Look at all the companies Ron Lieber of the New York Times has found that have tried to copy the FloBeds model. Of course Flobeds is a 100% Talalay Latex Mattress… and do cost a bit more and couldn’t possibly be squeezed into one box.  You get what you pay for? (Oh… and of the 4% we can’t get just right… the return is very straight forward:) But then again, we’ve been shipping Dreams in a Box for over 20 years!

22 Dec

Often imitated, never duplicated | FloBeds

Pt Cabrillo Lighthouse by Bruce Lewis

Quality + Customer Service

We began by offering a unique product, with stellar customer service.

We still offer a unique product.  Some have began to offer mattresses that appear similar, but as they say:  “often imitated, never duplicated”.  Our product, service and guarantees remain unmatched.

Back in the 90s, we were shipping common carrier. We worked hard to make it possible to ship our latex mattress and quality foundation in ta people friendly manor.  By 1999 every FloBed could be shipped via UPS in manageable cartons.  Don’t expect FloBeds to fit 100% real natural latex foam rubber into one box like you see on over 100 brand new mattress company web sites,  all who offer variations of inexpensive polyurethane foam.

And we never lost sight of the importance of having the right support for each person. We knew that people of different age, weight, height and sleeping positions deserve a mattress that is built for them.
It is fun to see all the mattress companies popping up on the Internet, making “bed-in-a-box” ubiquitous. But as they say:  “Often imitated, never duplicated.”

The “Boxing” is just one part… Many of these ghostly wanna-be’s promote “one firmness fits all”. Crazy, but at last count there were over 100 of these companies… usually offering a excellent marketing with incredible descriptions of inexpensive polyurethane foam. Glad you found us in the increasing noisy Internet mattress market. We know we have to make each side right. We believe you deserve a mattress made with 100% real natural latex foam rubber, from the rubber tree. Top-to-Bottom and Side-to-Side every FloBed uses natural Talalay latex to support your body the way it wants.

And of course you deserve a company famous for its unparalleled customer service. Maybe age does matter.

In beds since 1971, on the web since 1996.

The original
The original bed in box… but way different – a personalized latex mattress!
02 Nov

Certified B Corporation! | FloBeds

a_bcorp_logo_posFloBeds is proud to be a Certified B Corporation!

We are excited to announce that FloBeds became a Certified B Corporation® on the Autumnal Equinox, September 22, 2106. B Corps are a new way of identifying companies that use the power of business to solve social and environmental problems.
Today, there are over 1,800 Certified B Corps around the globe, including Warby Parker, Patagonia and Ben and Jerry’s. In our little Northern Californian community of Fort Bragg we have Thanksgiving Coffee (the morning engine at FloBeds:), Harvest Market (feeds most of us), The Color Mill and North Coast Brewing (I don’t need to tell you what they do for us… except I should point out that they make an awesome Steller IPA and contribute a portion of Steller sales to help support our local Noyo Center for Marine Science, of which I sit on the board).
Here are some of the things that helped us qualify for certification:
Organic Cotton
Organic Wool
Natural Latex Mattress
FSC Pine Foundations

It only goes to figure, if FloBeds think a mattress should be personalized for each sleeper, made with natural talalay latex, covered with organic cotton quilted to organic wool and be serviceable for the next decade or two… that the FloBeds company would also think a corporation should be built to serve its employees, it’s community and it’s planet earth home as well as its owners.

20 Jul

How to Purchase a Bed Online | FloBeds

How to Purchase a Bed Online

Here are the 10 easy steps you take to purchase a FloBed Online:
1. Visit FloBeds.com
2. Choose between the Select, Deluxe, or vZone latex mattress… OR
3. Select “Mattress Firmness Advice” to received personalized firmness suggestions
4. Fill out the Mattress and Firmness Selector with your information
5. Once that is complete you can read about the mattress and firmness recommendations
6. If you are happy with the recommended firmness select “Apply (model) Firmness” and continue
7. Pick a foundation and legs
8. Proceed to checkout
9. Celebrate! It will only be a few days until you are sleeping soundly on your new FloBed.
If you have any questions during this process please give us a call at 800-356-2337. One of our Firmness Advisors would be happy to walk you through this process.

10 Jul

We are Here to Help | FloBeds

FloBeds is at you Service — It’s Our Claim to Fame!

Our sales staff works hard every day to bring our customers the best shopping experience possible. We know it can be difficult to make such a big purchase online. That is why we make it our mission to help you feel comfortable through the entire shopping experience. Have questions? Give us a call. Have questions and we are not open? Send us an email. Our trained firmness advisors are here to help you find the best fit for your personal needs.
Here is one customer’s Yelp review:
Literally, some of the best sales staff I have ever worked with.  The crazy part, is that I have never even met these people in person.  I feel like I’m a part of their family and that they honestly care about their customers and their products meeting the standards of their customers.  I have been using my vzone bed for a little over a month now and my wife and I love it.  I can also feel great about the fact that, if there ever comes a time when this bed doesn’t meet our specific needs, I can modify it to whatever specs I want (i.e. firmness).  If my wife needs a change because she is aching from pregnancy, there are ways you can help with that with this bed.  It’s truly an amazing company and I’m glad I did the research and took a hard look at the mattress industry to come to the conclusion to go with FloBeds.  I couldn’t be happier.
Thanks!
Michael W

31 May

4 Sleep Tips for Success

What you can do in the bedroom to sleep better

Here are some pointers on how the right bedroom setup can help you sleep better. Check these tips off your list and your will be on your way to dreamland in no time.

  1. A custom mattress: Many people sleep on mattresses that are too firm or too soft. FloBeds can be customized, so your mattress can fit your body and sleeping habits just right. Our latex mattresses are extremely supportive and the layers in the mattresses can be switched around to achieve different firmnesses.
  2. The right height frame: Make sure it isn’t too difficult to get in and out of bed because of your bed frame height. Even the rules of Funghi suggest you pay attention to the height of your frame. FloBeds offers various height legs so you can find the best one that fit your needs.
  3. The right sleep temperature: Research shows that your bedroom should be between 60-67 degrees Fahrenheit. Invest in a smart thermostat to make sure your room is the right temperature.
  4. The right humidity: “Extreme weather conditions impact our mood, our health, and can even our sleep. When the air has a high humidity concentration, we feel hot and sweaty – which means uncomfortable sleep. When the air is too dry, on the other end, our skin, eye and nasal passages dry out which is also uncomfortable.”-Huff Post According to the National Sleep Foundation your room should always be at 50% humidity.
26 May

Sleep Better During Pregnancy | FloBeds

FloBeds creates a mattress that’s better for pregnant women, while sleeping on their side.

“We received our latex bed in early October due to a recommendation of a friend. About two weeks later, we were lucky enough to find out our second kid is on the way come June 8. My wife spent her first pregnancy on a 15 year old mattress and didn’t sleep well. This pregnancy she is sleeping better and more soundly, even with our 3 year old daughter in the bed with us. It is amazing how less movement transfer there is between sides of the bed and the latex support is “awesome” for the wife. We’re looking forward to the next 20 years of sound sleeping. I’m so enamored that when the kids get old enough I might need to buy them latex beds themselves.” –KENT D WEDEMEYER
FloBeds Talalay latex mattresses are great for women who are pregnant because they are adjustable . As a mother progresses through each trimester, she can switch around the layers on her side of the mattress. This will ensure that she gets the support she needs throughout her pregnancy.

24 May

The Big and Tall | FloBeds

A latex mattress fit for a king.  We combine Natural Latex, with horse hair, and coconut fiber.

 

Big & Tall Performance Organic Mattresses
Our Organic Big & Tall Performance Latex Mattresses feature premium 100% Natural Talalay latex inside a luxurious organic euro knit cotton quilted to organic wool. Our multi-layer latex cores accommodate the firmness needs of each individual sleeper by allowing each of you to choose your own firmness combinations. The Big & Tall Performance Latex Mattress adds an organic sateen encased wool over horsehair layer on top for the ultimate in sleeping cool.Big & Tall Mattress - exploded view
Build the firmness (and softness) for each side.

Organic Natural Big & Tall vZone– 16 inches of Top-to-Bottom, Side-to-Side and Head-to-Toe adjustable zoning for relief at hips and shoulders plus lumbar support.

23 Apr

Another 5 Star Review: Creating Balance

Another 5 Star Review: Creating Balance

Dear Dave,
I have been waiting to write to you about the bed I bought back in October 2015. I wanted to make sure it wasn’t a fluke. First, Dewey was great walking me through and helping me pick the layers to best suit my sleeping needs. Second, being a single woman I was amazed at the ease of getting the bed delivered to my front door, me getting the sections upstairs, and assembling it in the bedroom. Third, and most incredible–I am so comfortable! I sleep soundly all night! I am in love with my FloBed! It has exceeded my expectations, my back no longer hurts or aches. I am so happy and grateful.
Thank you,
Margy
(owner of Deluxe Latex Mattress)

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