FloBeds customers sleeping on latex, “just enjoy, staying in bed”
Dave, I remember when the bed arrived. Those boxes are really sturdy and the bed so easily fits inside due to its modular design. I have to tell you, I hung on to those boxes for a while just in case I was going to move but after 10 years I had to let them go to recycling. My wife Virginia and I love our bed. We have had it for over ten years and it continues to give us a great night?s sleep, the construction is solid, the support is great and we just enjoy staying in bed. The only maintenance activity we perform is taking the mattress apart each year and putting it back together. I?m not really sure its recommended but it just seems right! Thanks for constructing such a great bed. Best, John W., Carpinteria, CA – 3/16/2016 (owner of a zoned latex mattress)
Posted in About FloBeds by Dave Turneron March 19, 2016 @ 11:04 am
Dreamers Get a Box Full of Sleep
FORT BRAGG, Calif., March 15, 2016
In 1996, Dave Turner had just patented an idea for a hospital bed that was going to change the way people slept, rested, and healed forever. But he had two problems: the first was that he had just relocated to Fort Bragg—a little town in Northern California on the Mendocino Coast, hours away from any urban hub. The second was that he was the stay-at-home dad for four kids—effectively ruling out long business trips to trade shows. Hungry to gain traction, Dave decided to take a chance on another revolutionary idea: the World Wide Web. He taught himself how to build a website, and then waited for the calls to come in. And they did. But not for hospital beds.
“The first call was from Germany. A man wanted a waterbed and wondered if I could ship it to him, and I thought, ‘why not?'” So while every other business of the 90’s was trying to think outside the box, Dave began to figure out how he could adapt his business to fit inside the box.
Twenty years later, Dave’s ingenious FloBed Latex Mattress is so unique that UPS published a case study: “Fitting a Bed in a Box.” And the World Wide Web has done the business well: over $2 million yearly in sales come from FloBeds.com. Even though they are shipped all over the world, every single FloBed remains handcrafted in Fort Bragg, California, where Dave’s “dream team” works to make sure every customer’s mattress is “Just Right“. Specializing in customization, FloBeds come with personalized levels of firmness for each side of the bed. And the “Goldilocks Guarantee” means that your bed will always be just right—if you need to adjust your firmness, just give the dream team a call.
The best bed for dreamers. For thinking outside and inside the box. Dreamt up, drawn up, crafted, shipped and adjusted from Fort Bragg, California—where the redwoods meet the Pacific Ocean (oops, a little Fort Bragg Mayor Dave slipped in).
The first FloBeds adjustable Latex mattress design, still selling 20 years later.
The Select Latex Mattress is a great option if you are in the market for a new mattress. The Select Mattress is made up of two 3 inch core layers on each side that can be customized to create the perfect sleeping environment for a sleeper’s specific needs.
The very top layer is called a comfort layer. That is two inches of convoluted latex, which provides pressure point relief. All of these layers of latex are wrapped in a luxurious cover. We use wool quilted to organic cotton to create a chemical free yet fire retardant mattress. Our European Slats compliment the Select Mattress very well. European Slats have more give than the Pine Slats we offer. The Select Mattress is a great option for customer’s looking to save a little but still desire a luxurious mattress. Test it out with the 100-night test rest we offer.
Buying a mattress does not have to be difficult. Don’t waste your time wandering around a mattress store listening to a pushy salesman or surfing through hundreds of polyurethane mattress versions on the Casper theme. We have boiled it down to five easy steps that can be accomplished from the comfort of your own home:
Did you know that sleeping posture is just as important as sitting posture? It is very vital that you protect your back while you sleep. You put the least amount of pressure on it by sleeping on your back or side. Side sleepers should sleep with a pillow between their knees to keep proper spine alignment. Stomach sleepers specifically should use a smaller pillow to keep your head aligned while sleeping. When purchasing and customizing your FloBeds mattress make sure you keep in mind that stomach sleepers need a firmer mattress than back or side sleepers.
If you have more questions please give us a call at 1-800-356-2337 and one of our firmness experts can give you more information on which mattress configuration fits your sleeping position. Or use our firmness advisor for our natural latex mattress.
Your relationship is unique, your mattress should be too!
Customization is the key to happiness for you and your sweetie! Our latex mattress makes a perfect Valentines day gift. Our multi-layer latex cores accommodate the firmness needs of each individual sleeper by allowing each of you to choose your own firmness combinations.
Our Organic Mattresses feature premium 100% Natural Talalay latex inside a luxurious organic euro knit cotton quilted to organic wool for a chemical free mattress. Take it a step further and really impress your sweetie with an adjustable base. The inspired design of the Prodigy adjustable bed base is a welcome indulgence for all who seek tranquility. Feel the stress melt away when you activate the sensuous built-in massage. Change positions with ease with our wireless remote. Smart as it is beautiful. Happy Valentines Day!
A mattress made for couples
I love our business. Most of our expertise is consumed in making a mattress that supports each sleeper the way their body needs. But Valentines Day reminds us that we have another very important role: making a mattress that a couple can snuggle, spoon and go through their lives together in. This side of mattress construction means we have to make a mattress that allows crossing over to the other side as natural as sleeping on your own side. And we do! Every Flobed has two common layers at the top to make side-shifting as easy as rolling over: Our Luxurious Cover of Organic Stretch Knit Cotton quilted to Organic Wool Cover on top of our pressure relieving one piece Convoluted Talalay Latex Comfort Pad. The perfect bed… built Just Right to support your body all night long and cozy and intimate all at the same time. Goldilocks Was Right… so was Saint Valentine!
Our cover provides a soft and plush surface for you to rest your body on after a long day. The Cotton Euro Knit quilted to wool on all six sides makes a FloBed different than the other latex mattresses out there. Our wool is Pure organic Plein-Air Wool® fiber used to promote maximum airflow around your body, and provide natural moisture- wicking. . We don’t use any poly-foam in our covers because it breaks down in 4 or 5 years, it sucks in dust and moisture, and it doesn’t breath. We don’t use a pillow-top in our beds. The cover should not interfere with the pressure relief and core support of the components beneath.
Since our covers are made with wool it is extremely important to remember that our covers are not machine washable. We do suggest hanging covers out in the sun 1-2 times per year. We also suggest the very popular St. Dormeir Wool Mattress Protector. This mattress protector is completely machine washable. Breathability keeps you cool in the summer, and cozy in the winter, and it lasts years longer than polyester.
A gift that will be used more than any other, a good nights sleep is a thoughtful, priceless gift.
Whether you are looking to get someone the perfect gift or researching what should be on your wish list, we are here to help. Here are the top FloBeds gift ideas we have for you: 1. The Organic Mattress Our Organic Mattresses feature premium 100% Natural Talalay latex inside a luxurious organic euro knit cotton quilted to organic wool for a chemical free mattress. Our multi-layer latex cores accommodate the firmness needs of each individual sleeper by allowing each of you to choose your own firmness combinations. Try our Latex Mattress Selector to calculate your individual recommendation for your perfect night’s sleep. 2. The Twice Fluffed Adjustable Pillow Adjustable Pillow made with virgin talalay latex shredded twice for optimum loft and two organic cotton covers. 3. St. Dormir Wool Mattress Protector *Extremely Popular* St.Dormeir Protectors are washable and made with 100% Cotton Terry covers, filled with New Zealand Wool. 4. Euro Slat Foundation Euro slats provide both give and rotation, constantly responding to the shifting planes of your body. Keeps your spine straight and give just the right amount of support. Hope you were nice this year and get everything on your wish list! Happy Holidays
Our Natural Talalay Mattresses feature premium 100% Natural Latex latex inside a luxurious organic euro knit cotton quilted to organic wool for a chemical free latex mattress. Our multi-layer latex cores accommodate the firmness needs of each individual sleeper by allowing each of you to choose your own firmness combinations. Test out the Select Latex Mattress, which features top to bottom and side to side construction with a 2 layer latex core and a choice of 13 personal firmness variations FOR EACH SLEEPER. Or there is the Deluxe Latex Mattress, which has an additional core layer of premium Natural Talalay latex. Our 3-layer-core Deluxe provides an extra layer of comfort, with more firmness personalization and flexibility to accommodate a wider range of body types…for bodies x-tra small to x-tra large. Our most popular option is the vZone Mattress. In addition to the top to bottom & side to side customization of our Select & Deluxe models, the vZone features head to toe adjustable zoning to provide pressure point relief for hips and shoulders as well as additional lumbar support. With the Natural vZone, your mattress is customized and adjustable in every direction! Try our Mattress Selector to calculate your individual recommendation, or call us to help you find your perfect night’s sleep.