Historical Point on Sheep Liberation
FloBeds started using the Jumping Sheep in 1997, when Anne decided to draw something to better represent us. Serta must have liked Anne’s Jumping Sheep. In 2001 they started sticking Counting Sheep in showroom windows across the country. Not only was it the humane thing to do, freeing all the Counting Sheep helps set the “Who is the Sheep Mattress Co” question straight.
So we made this little video for you: