Are You Comfortable?

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Make sure you feel cozy and secure, and most importantly, comfortable in your new bed.

Forget the old adage that a mattress has to be hard as a board to be good for you.  The only things a too-hard mattress will put to sleep are your shoulders and hips.

Call us at (800)356-2337, or use our on-line Firm Adviser to create the mattress of your dreams.

Frequently Asked Questions

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Q: I live in Geneseo, IL and was wondering where I can buy one of  your beds that is closer to where I live?

Dewey Answers:

Other than here in Fort Bragg on the Northern Coast of California, we sell all of our beds direct.  We offer a 90 night Test Rest money back guarantee so you can evaluate your FloBeds Mattress in the comfort and privacy of your home.  We feel this is better than trying one for 15 minutes in a showroom, where you really can’t know how your body will feel in the morning.
Goldilocks GuaranteeA few years ago we though about selling through dealers. But we quickly realized an ordinary mattress store can’t offer the level of customer service that you need to guarantee a good night’s sleep. Unlike FloBeds – who makes your mattress to your specifications – dealers don’t like giving money-back guarantees, aren’t prepared to carry the inventory needed to offer 13 different firmnesses, and don’t give the kind of service necessary to fine-tune firmnesses by offering different latex cores until your bed is just right.

So we decided the best thing for our customers is to sell through our web site, with as much phone time as you want before, during and after the sale.

By the way… if  you’re wondering about our trustworthiness, read about our 8th year of  zero complaints! We would have more, but BBB stopped sending out the letters!

(That means we will give your money back before we let you be unhappy:)

Dewey Builds a Bed

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Ever wonder how they get that big latex mattress, even the vZone 12 inch 100% natural Talalay latex, in those little boxes? Or what happens once your bed arrives at your house?

Watch this – Dewey made a video that takes the mystery out of the process by showing how you build your bed, step-by-step. Cool.

Absurdly Big Dog Bed and Ones ‘Just Right’

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Did you hear we built a REALLY big dog bed and sent pictures and documentation to Guinness to claim the world’s record for the Largest Dog Bed? It was 7 by 9 ft, bigger than any of our people beds, and made of the same all natural components. Maybe you heard that we took the bed to the Paul Bunyan Days Ugly Dog Contest to see how many dogs we could pile onto it?  The answer was 25, 25 dogs of all sizes and shapes shared the bed without mishap. Actually, I did hear from Hairy Putter, Director of Barketing for Mendocino County, that he was momentarily buried under a rather big brute, but no real harm done.

25 Dogs Pile onto Bed

The logical question of course was how about one for my dog? People commented their dog has a FloBed – theirs! But folks have been asking if we’d make him or her one of their own.

So, drum roll please…. introducing FloBeds’ Dog Beds! They come in small, medium and large, just like your dogs. They’re all natural, just like your FloBeds bed, and like our people beds, they’re great for people – I mean dogs – that wake up stiff  and sore.

We have two styles, one with just the bed, another that includes bolsters on three sides. A small is 24 x 35 inches, $132 or $225; medium is 30 x 40, $142 or $240, and a large breed bed is 36 x 48, $179 or $308 with bolsters.

But, because you’re among the first to order, you save 25% on our introductory Paul Bunyan Sale. Click HERE to find out more, see the pictures and video, or place your dog bed order.

Life just got a little sweeter and a lot more comfortable for your four-legged friends!

Custom Becoming Customary

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Made-to-order goods gaining favor…

The Wall Street Journal recently discovered what you already know – more products are being made to meet personal preferences.  The article says there’s an increased interest in customized goods, ranging from specially made toilet paper to one-of-a-kind pet food. The article even mentions a guy who “rests on a mattress he designed himself.”

It seems younger customers – ones who’ve grown up personalizing their ring tones and building play lists – pretty much expect products to be tailored to suit their needs.

The article describes designing online as highly interactive,  something consumers enjoy because it adds a level of excitement that not only makes the best bed, it makes buying it more fun.

Of course, here at FloBeds we’ve been personalizing latex mattresses (for each sleeper) since 1997.

FloBeds ‘Firmness Advisor’

 

 

Frequently Asked Questions

custom crafted talalay mattress
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Q: Hi,  We tried out the Royal Pedic quilt top pure latex mattress at ABC Carpet and Home store and liked it very much, except for the price. I’m wondering if you’re familiar enough with Royal Pedic’s products to recommend whether it’s possible to create a similar feeling product from your own lineup.

Here is a link to it (although the image is wrong as it’s not actually a pillowtop as shown).  The product tearsheet link along the bottom of the page shows the correct image along with some specs, but unfortunately not the ILD ratings

http://www.abchome.com/nbsp/hpmattresses/tabid/250/productId/321/Default.aspx

I’m not especially concerned about whether the materials qualify as all-organic. However I would be interested to know whether your all-natural latex actually feels any different than your blended talalay latex.

I’m also not concerned about whether the thickness is exactly the same, I’m more interested in knowing if we could put together a mattress that feels about the same as the Royal Pedic regardless of the physical differences.

Could you also point me to some pictures of the cotton/wool cover you use on your mattresses, and describe how much padding is in it?
Thanks,
Dan

A: Dan,  The Royal Pedic 7 zone would be most comparable to our vZone Natural Latex Mattress. Most manufactures are producing some sort of zoned mattress these days to relieve pressure points for a sleepers shoulders and hips as well as offer additional lumbar support. In order to match the feel of the Royal Pedic exactly we would need the ild’s of the latex used, however we at FloBeds feel that a mattress should be custom built for each sleeper, while the Royal Pedic may have felt great in the store the chances of it being the perfect sleeping surface for each of you is slim. Based on your body weight,  height, sleeping style, we can recommend what we feel would be best for each of you, we then give you 100 nights to make sure the bed is for you.  Our Goldilocks Guranantee lets you fine tune your mattress for 20 years https://www.flobeds.com/guarantee/goldilocks-guarantee.htm.

As to our 100% natural Talalay vs The Blended Talalay (30% natural 70% synthetic) I tell folks; as far as look, touch, feel, performance, and warranty goes the two are the same. The Natural will run a little bit thicker and weigh more, but it really comes down to a personal preference.

Here is a link to our organic cotton and wool cover https://www.flobeds.com/information/natural-organic/covers.htm , we use 1inch of organic wool in the quilted top, as well as needle punched wool in the side walls and bottom of the cover for our flame barrier. Wool is naturally flame resistant, and a great addition to the organic cotton ticking in our mattress covers.

If you have any further questions about our mattresses, please feel free to give us a call, or email back.

Thanks,
Dewey Turner
dewey@flobeds.com
1(800)FloBeds -1(800)356-2337

FloBeds Builds World’s Largest Dog Bed

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FloBeds, pioneers in the eco-friendly mattress industry, and a market leader in organic mattresses, will set the Guinness World Record Labor Day Weekend, for the Largest Dog Bed.  The run at the record will take place during Paul Bunyan Days, Fort Bragg’s festival that honors their timber history, the larger-than-life logger, his blue ox, and now Spot, his reversible dog.

Joan, the ‘magic fingers’ behind the big dog bed

FloBeds will make the record-setting dog bed of the same all-natural materials they use in their organic mattresses. That means it will not only be the world’s biggest dog bed, it will also be the most comfortable and most eco-friendly.

A mini dog bed model – wonder if it’s the world’s smallest dog bed?

The dog bed will be 7 ft by 9 ft – that’s bigger than a king size mattress, bigger than the largest FloBed mattress – and ten times bigger than a large-breed dog bed.  The cover will be organic cotton, the pad will be Talalay latex customized for different firmness preferences, just like the beds they make for people.   The dog bed will be built at FloBeds, presented at 6:45 during the 1st Friday kick-off party on Friday Sept 3rd, then moved to the Ugly Dog Contest on Saturday.

The record attempts will be documented with pictures and videos, and certified by the City’s Mayor Doug Hammerstrom in accordance with guidelines provided by the Guinness Book of World Records.

FloBeds  invites staff, friends and family to the reveal; they’re also inviting people who sleep on a FloBeds mattress to bring their dogs and join them for the record setting events.

Asked why he’s building the world’s biggest dog bed, Dave Turner – the man behind FloBeds – explained, “We think it’s the perfect world record for FloBeds and our hometown. We’ve been celebrating a larger-than life logger for more than 70 years, and we were just named #5 on Dog Fancy Magazine’s list of best dog towns in the country.  What makes more sense than setting the record for a really big dog bed?”

They Like Our Pillows Too

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It seems people like our all natural Twice Fluffed Dream Pillows as much as our all natural mattresses. Recently Latex Mattress Reviews recommended them and commented on their great price.

According to Sleep Like the Dead, in an on-line review about customer satisfaction with latex pillows, 88% of actual owners included in their research are satisfied with their latex pillow. They say it’s a good compromise between soft and firm/supportive; holds shape; durable; effective at pain relief; good air flow; won’t clump, shift or develop hollow spots.
Latex pillows have medium firmness, say owners overall. Owners typically describe them as soft to the touch, yet supportive and as being not too soft or too firm. Specifically, 87% of owners say that the firmness is just right, 10% too soft, and 3% too firm.

The vast majority of owners included in their research (91%) said that the pillows provide acceptable to excellent support. They usually commented that the pillow is “springy” and instantly adjust to the movements of the head and neck. Owners did not report any need to fluff or try to return the pillow to its proper loft.

In addition, owners typically said that the product does not go flat and that it holds its shape throughout the night. Those who did not like the support of the latex pillow often said it was because the pillow was too thin or too soft; those people need a Twice Fluffed Dream Pillow.

About Dave and Fort Bragg

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Dave Turner, the man behind FloBeds, is too modest to share this video with you, but the rest of us aren’t! Dave was interviewed for a project called  Inspired by California. Their web site describes the project as a 3 month long Documentary Film and Social Media project.  Artist, Kirby Scudder and Filmaker, Mark Halfmoon are traveling the State of California talking to Californians about things that inspire us about this great state. The project will record 100s of great California stories in 90 days – including this one about Dave and Fort Bragg.